The team used the new design to create an Alpha Prototype of the Wild Door. The Alpha Prototype served two main purposes. First, it enabled testing of the product to ensure how it fits on a Jeep and its performance. Second, it served as a working prototype for the LORE Products team to debut at their first event, Jeep Beach 2023 in Daytona Beach, Florida.
The initial feedback of the Alpha Prototype was fantastic. Attendees at Jeep Beach 2023 were thrilled to learn about the Wild Door’s existence, and the comments on social media have been extremely positive.
“Definitely a game changer for sure.”
“Yes! Love this new tube door concept by [LORE] Products! Can’t wait for them to be put in production!!!”
“I think you’ve got a hit on your hands and we’re anxiously following your progress toward production!”
“This design is so cool!”
“Hatch’s expertise and attention to detail resulted in an Alpha prototype that was incredibly well-received by the Jeep community. Their execution has laid a solid foundation for our company's success.”